Treat packaging as a real fulfillment cost
Many sellers remember product materials and platform fees but still treat packaging like a minor extra. In practice, packaging is part of the cost of getting an order ready for shipment, so ignoring it can make margins look stronger than they really are.
That matters even more as order volume grows. A cost that feels small on one order can become a meaningful drag on pricing, free shipping decisions, and profit when it is repeated across the whole month.